Naming and Trademarking Your Business

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Naming and Trademarking Your Business</strong>

One of the best parts of starting a business is naming it. You get to put your creative mind, heart, and soul into discovering the right stamp you want to put on your brand. This can be a daunting task, but once you decide on a name and see it in print, it seems like your dream is a reality.

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How Unpaid Advertising Can Skyrocket Your Startup

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How Unpaid Advertising Can Skyrocket Your Startup</strong>

There are three general types of advertising that can be used to establish and grow your business: owned, earned, and paid media. Owned media sites are the sometimes-free outlets you control, like your social media channels (Twitter, Facebook, Instagram, etc.) or your company’s website. Earned media is what develops from using owned media channels.

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